Paramount Pictures has updated their infamous mountain peak logo with a new logo that celebrates the movie studio’s 100th anniversary. The new logo can be seen in the new Mission: Impossible – Ghost Protocol.
In terms of design, the new logo seems to not drastically change. the background is much brighter and less cloudy. The bright sun can actually be seen this time around, and the sky’s blue is brighter as well. The mountain has a more realistic look to it, and the “100 years” commemorative wording is centered above the much smaller “a viocom company” title under it.
The studios original logo, a symbol of a rugged, snow-covered peak from the Wasatch mountain range, was first created in 1916. The logo has since been recreated several times while maintaining the mountain range in the background of the logo.
The plan for the new logo is to use the new one throughout 2012, with the “100 Years” wording being dropped at the beginning in 2013. The studio is dating the birth of the studio from the time its founders, Cecil B. DeMille, Samuel Goldwyn, and Jesse L. Lasky came together to form the studio. It was originally called Famous Players/Lasky Corporation.